MEDICAL FOCUS
DIGITAL STRATEGY
GOOGLE BUSINESS
GOOGLE ADS
META
SEO
ANALYTICS
Diagnostik is a specialised medical marketing agency built exclusively to grow specialist practices. We diagnose the gaps in your digital strategy as well as your physical marketing and brand strength, from referrer-facing materials to how recognisable and trusted your name is in the market. From that diagnosis, we prescribe a tailored plan to close the gaps and turn more referrals into new patients.
PERTH & MELBOURNE
OLIVIA
Olivia Hornsby spent six years as a scrub theatre nurse across a range of specialities, before moving into practice management for specialist clinics. That dual perspective — from the operating theatre to the front desk — showed her that growing a specialist practice isn’t just about strengthening relationships with GPs face to face, it’s about strengthening your presence everywhere referrers and patients look, including online. That insight became the foundation for Diagnostik: a personalised marketing approach built specifically for specialists, by someone who has lived inside their practices.
DAVID
David Burch is Diagnostik’s digital guru — the specialist behind the specialists. With deep, hands-on experience across SEO, Web design &UI, Digital analytics and end-to-end marketing campaigns, David owns the entire digital side of the business from the ground up. Years spent in the trenches of digital marketing mean he’s seen almost every problem a practice’s website or campaign can throw up — and knows exactly how to fix it. But what sets David apart isn’t just the experience, it’s how he works: no jargon, no black boxes, no hiding behind reports you can’t decipher. He believes practices deserve to actually understand what’s happening with their marketing, so every recommendation, every result and every dollar spent is explained clearly and openly. With David, you always know exactly what’s being done, why it’s being done, and what it’s delivering.
